147 – How You Recognize the Dysfunctions of Effective Partnerships?

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Vince Menzione shares leadership lessons and learnings

This podcast focuses on what the best in the business do to create successful, effective, and sustaining partnerships and ecosystems to help you align, optimize and thrive during this time of rapid digital transformation. But let’s be honest, the path is not always easy and there are blockers to success. Yes, organizations don’t always get it right! In this episode of Ultimate Guide to Partnering®, your host, Vince Menzione focuses on helping you address the blockers by showing how you recognize the dysfunctions of effective partnerships so that you can address them in your organization, head-on!

About Vince

I help leaders transform their organizations to achieve their greatest results through successful partnering! Transformation is at my core, personal transformation drove several business transformations, including:

  • A top performer at a startup, building an influence strategy with ISVs – $6M to $125M.
  • Golden Gate Capital turnaround – the value I created resulted in 5X valuation in 26 months.
  • Microsoft Executive leading $4.6B for a decade – transformation to the cloud.
  • Channel Chief for $1B SaaS – Partner of the Year, Top co-sell status, and a turnaround.

What You’ll Learn in this Episode

  • Why Dysfunctions of Effective Partnerships?
  • Imagine you are a newly minted channel chief or chief ecosystem officer? (4:11)
  • The First Dysfunction – It’s like the soil. (8:05)
  • The Second Dysfunction – They often pay lip service to it (11:28)
  • The Third Dysfunction – Why we wonder why nothing happened? (14:08)
  • The Fourth Dysfunction – It is the oxygen of effective partnerships. (16:51)
  • How would you rate your organization? (18:25)
  • What’s next? (18:57)

Thank you for listening, thank you for following, and thank you for supporting Ultimate Guide to Partnering®.

Quote From This Episode

“Commitment is hard, every organization has limited time, and money and needs to prove to the board, to its investors that it is maximizing its return. Allowing enough time to embed the strategy into the organization and see the results takes time. It won’t happen overnight. Aligning the partner function of the organization for greatest visibility, accountability, and business impact is a critical component for success.”

Recent Episodes on Effective Partner Strategies and Ecosystems

130 – Spotlight on High-Performance Principles and Effective Partnerships

139 – How Can Technology Partners Organize for Success around Go to Ecosystems? with Allan Adler

132 – How to Achieve Your Greatest Results in 2022 – Part Two – Ecosystems with Jay McBain.

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We are so excited to welcome Athletic Greens as our latest sponsor. My daily ritual has included a “green drink” supplement for over 20 years ago. AG1 is packed with 75 high-quality vitamins, minerals, whole-food sourced superfoods, probiotics, and adaptogens. If you’d like to join me, give AG1 a try. Athletic Greens is giving away a free one-year supply of Vitamin D and Five Travel Packs with every new purchase. Check them out at athleticgreens.com/vincem

PartnerTap is the Founding Sponsor of Ultimate Guide to Partnering. PartnerTap is the only Partner Ecosystem Platform designed for the Enterprise. Their technology makes it easy to align Channel Teams with automated account mapping, letting you control what data you share while building a partner revenue engine.

Ping Me for A Copy of This Weeks Transcription at vincem@ultimate-partnerships.com

THANK YOU!

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